Our Leaders

At the heart of Vallarta Cares lies a fundamental belief: our strength and success are rooted in our community. This core principle is vividly embodied in our Board of Directors, a diverse and dedicated group of individuals who play a pivotal role in guiding our mission forward. In a move that underscores our dedication to inclusivity and collective decision-making, we have recently expanded our board. This strategic enhancement ensures Vallarta Cares remains a true community-owned entity, safeguarding our foundation's values and mission. Our Board members are instrumental in shaping our strategies, ensuring our resources are optimally utilized, and our services continue to evolve to meet the community’s needs. Their leadership underscores our pledge that Vallarta Cares does not belong to a single individual but to the entire community we serve. It is through their guidance that we navigate the complexities of our work, united in our aim to offer more than just aid— we offer hope, support, and a pathway to resilience for those we serve.

Board Members

  • Frankie Victoria

    President

  • Jim Plouff

    Co-founder and Director of Disaster Response

  • David Salomon

    Treasurer

  • Lucy Estrada

    Secretary

  • John Mckinney

    Partnerhips & New Services Committee

  • Bill Makley

    Communicatios & Fundraising Committee

  • David Hetrick

    Finance and Fundraising Committees

  • Gary Turner

    Finance Committee

  • Emily Murray

    Communications & Fundraising Committee

  • Mikel Álvarez

    Finance Committee

  • Rabbi Schneur Hecht

    Partnerships & New Services Committee

  • Kelly Atalik

    Fundraising Committee

  • George Gray

    Partnerships & New Services Committee

  • Danielle Bouchey

    Partnerships & New Services

  • Sonia Walker

    Member

Oversight Committee

  • Lulú Quintero

  • César Sánchez

  • Sara Cardona